Direct Rewards

Get free gear for shopping with Divers Direct! With the Direct Rewards program, it's easy to get more of what you love. Earn points towards free gear of your choice for each dollar you spend. Make purchases to rack up points and then cash them in for free items. The more you spend, the more you get.


  • Earn 1 point for every $1 you spend
  • Get a $10 gift card for every 250 points you earn

Sign Up for Direct Rewards

Your Direct Rewards ID number is displayed in your My Account section of this website. Your purchases count from the first day you sign up for Direct Rewards.

If you have an account with us and you are not a Direct Rewards member, a (FREE) membership card with be added to your shopping cart upon checkout.


Check Your Rewards Balance

To check your current point balance check your Direct Rewards Account.


How Does Direct Rewards Work?

Where Do I Earn Points?

With Direct Rewards, you'll earn valuable points with each purchase you make in-store and online.


How Do I Earn Points?

For every $1 spent, you earn one Direct Rewards point. Some exclusions apply, for example, no points are earned when purchasing gifts cards, but points can be earned when buying products with gift cards.

You must have and maintain a valid email address in your Direct Rewards Account for your program to remain active.


How Do I Use My Points?

At the beginning of every month we will calculate all points earned in the previous month and if you have crossed the 250-point mark, we will email you a gift certificate in increments of $10 for every 250 points. So, if you earned 300 points we will email you a $10 gift certificate and you will have 50 points remaining waiting for you to earn more. Gift certificates expire twelve (12) months from the date they are issued. Consult your Direct Rewards Account to see your current rewards point balance and monitor your email inbox to get your gift certificates!  


Terms and Conditions

  • While no purchase is necessary to join the Direct Rewards program, purchases are required to earn Direct Rewards points.
  • Memberships which have no activity for 18 months or more (either by earning points or using points) will be terminated and accrued points will be forfeited. You can always sign up again, but your points will start over from zero.
  • You must have and maintain a valid email address in your Direct Rewards Account for your program to remain active.
  • We reserve the right to revoke any points or gift certificates issued from points, at any time, without notice, for any reason.
  • To earn points in-store, members must present their Direct Rewards card or membership number at the time of purchase.
  • Direct Rewards points have no cash value.
  • Points will not be awarded for purchases made prior to enrollment.
  • Points are not awarded for shipping or tax charges.
  • Points are awarded after any discounts used on gear/services purchased with coupons or other means.
  • The following brands are not eligible for Direct Rewards: Atomic Aquatics, Aqua Lung, Apeks, Bare, Hollis, Oceanic, Stahlsac, Suunto, TUSA, TUSA Sport, Underwater Kinetics, Waterproof or Zeagle.


Points are deducted for items returned. If you have no points left on your account (you’ve used them all) by the time you do the return, we reserve the right to reduce the value of your refund or set your points into the negative on your account.


Program Termination

  • Enrollment in the Direct Rewards Program is for 1 year from the date of enrollment. In the event that the program is terminated, remaining point balances will be forfeited at the time of termination.
  • The program sponsor, at its sole discretion, reserves the right to change the program rules, terms and conditions, and limitations, or to cancel the program entirely at any time without prior notification.


Divers Direct takes your privacy seriously. Read our full Privacy Statement for the specifics of how we’ll protect your information.

Find out about new products and exclusive offers!
We will not share your info with anyone.